Setyawati, Sri Murni
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Vol 9, No 1 (2019): Prosiding Seminar Nasional & Call For Paper (SCA 9) - Articles
STRATEGI MENINGKATKAN KEPUASAN KONSUMEN DAN WORD OF MOUTH MELALUI KUALITAS LAYANAN, KUALITAS PRODUK DAN SUASANA TOKO (Studi Empiris Pada Usaha Kuliner di Purwokerto)
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Vol 3 (2022): Proceeding of International Conference Sustainable Competitive Advantage 12th - Articles
Internal Factors that Influence Purchasing Decisions in Traditional Markets (A Case Study on the Millennial Generation of FEB UNSOED)
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Vol 4 (2023): Proceeding of International Conference Sustainable Competitive Advantage 13th - Articles
The Influence of Customer Engagement As A Mediating Variable In The Causal Relationship Between Content Marketing And Purchase Intention On The TikTok Platform
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ISSN: 3026-5479